I’m writing from the road… on vacation in eastern North Carolina! Been driving most of the day… 🙂
I wanted to point out a very interesting new tool, HitTail, that I came across somewhere–somebody’s blog, but I can’t remember which! I’m going to have to start taking notes… If you haven’t head of the Long Tail by now, you might as well skip reading this article. Just kidding! Keep reading. But, if you have, go read Chris Anderson’s seminal work, The Long Tail: Why the Future of Business Is Selling Less of More.
HitTail takes the concept of the Long Tail and applies it to the keywords used in search engines to find your site. By focusing on the less used terms, and more of them, you can build more traffic because you have less competition. Thus your site shows up closer to the top in the search results. See Vlad’s post, Example of HitTail Effectiveness. Be sure to follow the link back to the original post he has about HitTail.
The reason I’m so excited about it’s possibility, is that it helps me write! It gives me a clue as to what I should be writing about. I can write on most anything, as long as somebody points me in the right (write?) direction! Of course, preferably in my area of expertise. 😉 Vlad said he has been running it about three months and has several hundred suggestions. I’m barely getting any yet… but, I’m just getting started. As the flow chart on the HitTail site shows, I need to get more posts out to ‘seed’ the work. So, here I am writing when I should be sleeping. I’ll probably be up early tomorrow pounding out some words for my readers just to feed HitTail… and you! It’s motivating!
Be sure to checkout the HitTail blog too! Mike Levin really gets around keeping up on the comments in the blog world about HitTail. I expect he’ll even show up here. I’m looking for to the possibilities HitTail will bring.